Thursday, October 10, 2013

Press Release: Salomon X-Trail Run 2013


The wait is finally over and World of Sports Malaysia is proud to present the official trail running event here at our home ground here in Malaysia to trail seekers out there! We have been swarmed with multiple run events throughout the year but the differences lie within the runners’ experience to achieve their dreams in conquering passionate outdoor sports and trail running. This event jointly organized by World of Sports Malaysia, Salomon as Title Sponsor and Pacesetters Athletic Club Malaysia. Pushing the pace globally and regionally, we are proud to introduce the 4th edition of the Malaysian Salomon X-Trail Run on 10th November 2013 with a brand new route located at Malaysia Agriculture Research and Development Institute (Mardi).


The inaugural event was firstly introduced in 6th December 2009 at Taman Lembah Kiara, which attracted about 900 participants. Subsequently, the 2nd edition took place at University Putra Malaysia, gathered 1,200 participants and continuation of the third edition in 2012 has attracted a total of 2200 runners. This year we are in high spirits to announce as at today a total of 2,600 participants have registered for the event, surpassing our target of 2,500 runners according to Glenny J Da Costa (Senior Sales Manager). He added, this clearly proves that more runners are enjoying trail running and wanting to be part of Salomon X-Trail Run. They are willing to participate in this exciting yet challenging platform that promotes outdoor sports in Malaysia because they believe in healthy living. 

Salomon X-Trail Run registration is officially closed as we have reached 2,500 participants. 

This event offers participants a challenging competition where runners are to run on a trail, thus requires runners to go through muddy, wet grass, grime, sweat and finally, some fresh air, when they complete the challenge. This is also an opportunity for participants to enjoy an Outdoor Sports event, and the same time educating them in preserving Green running. Trail Running serves as alternatives platform to road running.

This year the event will undergo a major changes compared to the last 2 events in 2011 & 2012. Firstly the venue has been changed to MARDI offering runners some new challenges to their running. MARDI being the center of Agriculture development have been spotted as the perfect place to conduct Salomon X-Trail Run. The natural greenery and its surrounding areas offers the perfect routes to promote outdoors sport and nature environment experience by runners in understanding Salomon’s brand attributes as trail running brand. From the starting point, throughout the route and back to the finishing gate will see runners exposing to the scenically greenery and outdoor environment. We hope this will bring new challenges to our runners compared to the common on-road running. 

The runners will flagged off at MAEPS (Malaysia Agro Exposition Park Serdang) carpark, which is located within the vicinity of MARDI. Runners will start running approximately 1.5km on tar roads before tackling the trail to cover around 7km throughout the MARDI Trail Forest and completing the remaining 1.5km tar roads to finish the race back again at MAEPS carpark. 

Throughout the route, participants will be able to enjoy a light trail route with green surroundings and very minimal obstacle of muddy terrains. 

For the 1st time Salomon is introducing separate colors Running Tee for the Men & Women categories. The Men will wear Purple Tee while the women in Pink Tee. 

On the event day, we are proud to announce that local celebrity Mr Harith Iskandar (Actor, comedian and TV announcer) who is also a Salomon brand Ambassador, will be taking part in the 10km run as well.

SALOMON’s objective in organizing this Run is to reward our loyal Salomon customers with an outdoor event to test their trail run capabilities compared to on-road running. 

With this new trend, we see more runners are opting for a challenge and on-road running.

Salomon X-Trail Run is predominantly running Green. This Run has 4 categories as follows: 

Men’s Open (Age 18 & above) - 10 km
Men’s Veteran (Age 41 & above) - 10 km
Women’s Open (Age 18 & above) - 10 km
Women’s Veteran (Age 36 & above) - 10 km 

Entry fee for participation is RM60. Upon registration, participants will receive an exclusive Salomon Dri-Fit Running Tee valued at RM89.

On the day of the event, ALL finishers for ALL categories will receive a FINISHERS medal and FINISHERS certificate. Due to the overwhelming response, SALOMON is proud to announce that ALL Finisher will also receive an exclusive Salomon Running pouch worth RM99.90. This is our way of appreciating our loyal X-Trail runner and Salomon brand supporters.  The top Five winners in all categories stand to win Trophies + Salomon products worth RM1,000, RM800, RM600, RM400 and RM200 respectively and prizes from other sponsors as well.

Flag off time for the 10km race is 7.00 am for Men categories & 7.15am for the Women categories. The 1st participants are expected to arrive around 7.45am & the prize giving ceremony is expected around 9.30am.

Sponsors for the event are: 

Title Sponsor : SALOMON
Main Sponsor : WORLD OF SPORTS
Co-Sponsors : NESTLE FITNESS CEREAL, GATORADE, SUUNTO, PERSKINDOL & ORIGINAL BOOTCAMP MALAYSIA.

Event Organizer : PACESETTERS ATHLETIC CLUB MALAYSIA

The press conference was held in the World of Outdoors -  E Curve.




For more information on the event, please log on to www.pacesetters.com.my or www.facebook.com/worldofsportsmalaysia


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